Darwin

Knowledge, data and insight are at the heart of everything unique does, and the DARWIN suite sets us apart from our competitors, and our clients apart from theirs. We've designed and developed it to support the research, planning, buying, analysis and optimisation of client investment online.

Why DARWIN? Charles Darwin's theory of evolution gained him a place among the great pioneers. He showed that individuals adapt to their surroundings in order to survive and that these adaptations lead to abilities that become an advantage in life - "it is not the strongest of the species that survives… it is the one that is most adaptable to change." 

The DARWIN suite helps us to continuously adapt and evolve and make the right decisions in an ever-changing environment. The only constant is change and in order to survive and grow we have to adapt to our current environment continually.

See for yourself. Join the Evolution.

Optimiser

Optimiser

Quite simply, DARWIN Optimiser enables the maximisation of our client’s investment More

Forecaster

Forecaster

DARWIN Forecaster makes it possible to make a prognosis about the expected return from online media investments across the different channels. More

Monitor

Monitor

Track the digital landscape 24/7 with DARWIN Monitor. More

Insight

Insight

DARWIN Insight provides the intelligence you need to make smarter marketing decisions. More

Dashboard

Dashboard

Get campaign data and reports any time with DARWIN Dashboard More